Fujivision powered by FUJIFILM, is an integrated digital signage solution which employs cloud-based technology to deliver marketing messages via digital displays in high-footfall environments.
This campaign is focused on setting appointments with senior marketing decision makers within companies with high volume customer traffic such as retail. Appointments are qualified by the number of sites and their marketing spend.
FMG completed a pilot campaign for FUJIFILM in 2012 as a proof of concept so that FUJIFILM could demonstrate the potential return on investment which could be realised from running an ongoing campaign.
As a result of the outcomes produced during their pilot campaign, FUJIFILM incorporated outsourced appointment setting in their marketing strategy and budget for 2013. As part of the national campaign we are running, we are able to generate a qualified appointment on average every 3.6 hours. Depending on geographical area, we are able to set either face to face or phone appointments as well as online demonstrations.
“FMG represent what is good about this industry. I think they’re a great bunch of people and they really seem to be committed to the client in as much as delivering the best results.”
– David Pritchard, FujiFilm Australia