“Up to 95% of warm leads leak out of your sales pipeline. But 70% of them will buy (from you or a competitor) at some point in the future.”
Forrest Marketing Group specialises in B2B lead nurturing through telemarketing. We are proud to partner with some of Australia’s best-known brands, supporting their lead management initiatives. A disciplined lead nurturing strategy means you maintain regular contact with ALL of your prospects no matter where in the buying cycle they are. This keeps you positioned ahead of your competitors and builds a long-term sales pipeline.
Many sales people focus on their next ‘hot’ sales lead at the expense of their warm, longer-term leads. Forrest Marketing Group can help ensure the nurturing of your entire sales pipeline
Lead nurturing progresses leads through the sales funnel by engaging leads at different stages. Providing relevant information at the right time and strengthening relationships with buyers at each stage of the buyer’s journey. Our expert sales agents can nurture your leads to maximise your sales conversion.
Combining a lead nurturing strategy with lead generation ensures you stay in regular contact with long-term opportunities. All maximising the value of your lead generation campaign.
Our Sales Agents understand the buying journey and can keep in touch with all of your prospects, nurturing relationships and building brand awareness until they are ready to buy. We ensure that every single communication is consistent and supports your brand.
Our lead nurturing campaigns can operate as a stand-alone project or in conjunction with an appointment setting of lead generation campaign. Partnering with us helps you grow your business, building your pipeline, generating sales and increasing revenue.
Outsourcing your lead nurturing can save you and your sales team valuable time and ensure you spend more time in front of prospects closing sales. We can nurture warm leads for you passing them back over to you when they are ready for a sales conversation.
Regular contact with prospects ensures that contact details are updated and your database is accurate, With every single call we make in a lead nurturing campaign we gather as much information as possible and record it. Over time this build valuable information about your prospects, their current situation and the customer journey.
Your Account Manager will guide you through the design and setup of your lead nurturing campaign, including: