Schindler Case Study
Appointment Setting & Outsourced Sales Campaign
Schindler Lifts partnered with FMG as they needed to contact over 9,000 of their existing customers within a short time-frame.
“The main differentiator with FMG, was the time they spent prior to the program. Learning about the product, learning about Schindler, learning about the market, and then implementing it with their team, so that their team were confident in answering the questions that our customers were going to be asking.”
Schindler Lifts – National Sales Manager – Service and Repair – Peter Darley
The Requirement
Schindler Lifts needed to contact over 9,000 customers in a very short frame. They didn’t have the internal resources and capacity and didn’t have time to increase their resources to reach their target within the time-frame required.
The Results
The results of the initial outbound appointment setting campaign were quite dramatic. Both sales targets, as well as a very aggressive budget, were hit. As a result of the success of the campaign, Schindler Lifts were able to market quickly with professional, high-quality customer experience.
Over 930 hours of calling, we pitched to over 3,300decision makers and booked 2,444 meets for the Schindler Lifts Sales Team.
