Schindler Lifts Australia designs, manufactures, installs, services and modernises a broad range of elevators, escalators and moving walks for almost every building type. A market leader in Australia Schindler Lifts has over 17,500 units under maintenance and install over 1000 new units each year.
The Requirement
Schindler Lifts had a requirement to get in touch with over 9,000 customers in a very short frame. Which was something they were not able to do in-house with restricted resources.
As a result of an outbound call from one of FMG’s sales agents Schindler Lifts partnered with FMG. Starting with an initial 2 month outbound appointment setting campaign. The aim was to contact all 9,000 customers introducing a new service offering.
The Results
The results of the initial outbound appointment setting campaign were quite dramatic. Both sales targets as well as a very aggressive budget were hit. As a result of the success of the campaign Schindler Lift clients have better safety. Additionally Schindler Lifts have a new revenue stream.
Over 930 hours in 2 months over 3,300 conversations were had with decision makers, resulting in 2,444 appointments being made for Schindler Lifts sales staff to follow up.