2014 FMG Telemarketing Survey Results

2014 FMG Telemarketing Survey Results



Each year we invite all our clients to participate in an independent survey designed to measure the effectiveness of FMG’s telemarketing and lead generation services.

Leads Generated

FMG generated 5,647 qualified leads for the participating 36 clients during 2014

An average of 157 leads were generated for each of these participating clients during 2014

94% of clients rated the number of leads generated by FMG as average, high quality or extremely high

94% of clients rated the quality of leads generated by FMG as average, high or extremely high

Sales Results

78% of clients have either already closed or expect to close sales as a result of the services FMG provided during 2014

The remaining 22% advised the main reason sales are yet to close is due to a longer sales cycle of between 1 and 3 years

Revenue attributed to FMG campaigns by these 36 clients is $10,936,660, or an average of over $300,000 per client

Additional revenue expected to be achieved in the next 12 months is $13,616,000 or an average of over $370,000 per client

Therefore total expected revenue resulting from FMG telemarketing campaigns for these 36 clients is over $24.5 million, at an average of over $680,000 per client

Return on Investment

As at the end of 2014 these 36 clients reported that for every $1 spent with FMG they have received an average of $8.42 in sales revenue

With sales in the pipeline it is expected by the end of 2015 this will increase to $20.14 in sales revenue for every $1 spent

Customer Experience

94% of respondents rated their initial engagement with FMG as high or extremely high quality

100% of respondents rated the set up process of their FMG campaign as of average, high or extremely high quality

94% of respondents rated FMG’s campaign management as average, high or extremely high quality

88% of these clients believe FMG understood their objectives and business needs

94% of respondents would recommend FMG to others

How does FMG compare?

42% of respondents have used other telemarketing providers. Of those

71% rated FMGs service better than the competitors

93% rated the quality of results as better than the competitors

100% rated the value for money better than the competitors

We have run our annual telemarketing survey for the last four years and the results continue to speak for themselves.  Over the last 4 years our clients have reported closed sales at the point of each survey totalling over $33 million.

To find out how FMG can help you, contact us today.

You can also check out the results from other years surveys

2017 FMG Telemarketing Survey Results

2016 FMG Telemarketing Survey Results

2015 FMG Telemarketing Survey Results

2013 FMG Telemarketing Survey Results

2012 FMG Telemarketing Survey Results

2011 FMG Telemarketing Survey Results

Testimonials

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EL Blue


Greg Puttick General Manager

EL Blue explains why they, decided to outsource their outbound lead generation and what the results have been.

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Grays Online


JOSH SANDERS General Manager NSW Industrial

Graysonline explains that by outsourcing lead generation they now have their sale people meeting qualified prospects and selling more often.

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Jayex Healthcare


Michelle O’Brien Regional Manager

Jayex explains their experience with outsourcing their lead generation to Forrest Marketing Group.

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GSPM


Bill Alexiou-Hucker Director

GPSM explain why they outsourced their outbound lead generation and what the results have been.

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Genesis Instore Marketing


Andrew Mansfield

Gensis explain why they looked to outsourcing lead generation and why they chose to partner with FMG.

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