Customer Engagement | Australian Telemarketing Services | FMGroup

Customer Engagement

Partner with Australia’s best Call Centre Services

Customer Engagement_1

Regular communication with your customers is critical.

Communication ensures a positive customer experience.

Even with good intentions, regular engagement with a customer often ends the minute a sale is made.

The salesperson has already moved onto their next lead.

As a result, the customer who has recently purchased has almost been forgotten.

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Engaged customers buy more. They will promote you more to others.

Furthermore, engaged customers are more loyal.

For these reasons providing a high-quality customer experience is an important part in your B2B customer engagement strategy.

Outsourcing your customer reactivation campaign to our call centre services can increase ROI and save you and your team valuable time.

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FMG customer reactivation call centre operates as an invisible extension of your sales and marketing teams.

And partnering with FMG for your B2B customer engagement ensures you have an expert partner providing a high quality solution.

We can work with your team to maintain client relationships ensuring long-term sales results without the use of hard selling.

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We can partner with you on a call centre customer engagement campaign spanning inbound and outbound telemarketing services.

Ensuring regular contact with existing clients helping exceed their expectations and retain loyalty.

Benefits of B2B Call Centre Customer Engagement Services

Maintain & improve

Our call centre sales agents understand the buyer journey. They maintain customer relationships, keeping in touch with your clients. Regularly calling your clients, our agents continue to build relationships and nurture leads. Most importantly, this helps to maximise the lifetime value of your existing customers.

Identify hidden

Without ongoing contact with your clients, accounts can become dormant. It is not usually as a result of them not needing your product or service, but rather they are busy. Hence, buying from you isn’t a top priority or front of mind. However with gentle prompting through regular phone calls, hidden opportunities can be uncovered.

Grow your

We can run your outsourced customer engagement campaign as a stand-alone project. Alternatively, it can form a part of an appointment-setting or lead generation campaign. Our clients often add customer engagement to their existing campaign. Doing this ensures they don’t miss any up-selling or cross-selling opportunities.


Our clients choose us because we’re experts at creating engaging and effective customer experiences. They stay with us because we deliver exceptional results. Each week we make thousands of sales and customer service calls, generating millions of dollars of new sales opportunities for our clients. Read our case studies to see some of the amazing results we have achieved for our clients.

Customer engagement generates sales

Listen to our call centre services Managing Director, Richard Forrest, to learn our FMG helps businesses find new leads and generate more sales.

“Selling on the phone is all we do, and we get results.”

Customer Engagement results measure ROI

Watch how our online client portal makes it easy for you to track customer engagement activity and monitor results so you can easily calculate your return on investment.

“FMG’s client portal gives you access to live updates and reporting, providing key metrics to measure results.”

Customer Engagement generates qualified sales leads

Read our Top 5 Steps for generating qualified sales leads for your sales team.

“Meeting with qualified sales leads will improve your sales conversion and give you better quality clients.”

5 steps to get qualified sales leads

Starting your customer engagement campaign is easy

Your Call Centre Account Manager will work with you to:

  • Assess your needs and design a customer engagement strategy to meet your objectives. Whether it is a standalone project or an add-on to an existing campaign
  • Set and agree on customer engagement campaign targets
  • Identify the companies and decision-makers to contact
  • Work with you to decide who to call and how often. We will also agree on when to pass leads (or customer concerns) back to your team
  • Develop the sales message for the call centre agents
  • Arrange briefing meetings with the customer engagement operations team
  • Arrange training sessions with your outsourced call centre agents
  • Provide customer engagement campaign tracking and reporting through our online portal

Our Hard Work Generates Results

Telemarketing Case Study

“We needed to work with someone our prospects were going to trust right from when they take the first phone call.”

Watch our client Videos

Our clients chose FMG because we are experts. They stay with us because we deliver exceptional results.

Each week we make thousands of sales calls, generating millions of dollars of new sales opportunities for our clients.

“Partnering with FMG meant we could really drive our business as we had the right people doing the right things.”

Lead Generation Lead Nurturing Case Study

“It’s reassuring for me to know if I am busy, there is someone else working on keeping our sales pipeline full.”

Lead Generation Case Study

“With FMG you get a professional product and you get it all the time.”

Outbound Lead Generation Appointment Setting Case Study

“The results that FMG get are easily the best that we have ever seen.”

We Support Sales & Marketing

FMG partner with Sales and Marketing Teams, expanding their resources and strengthening their initiatives.  We provide a full range of contact centre services to help you achieve your Sales and Marketing targets.

We Work For Your Sales Team

Our agents can work as your complete outsourced sales department or expand your sales team when you require additional resources or expertise.

We Support Your Marketing Team

We can support your marketing initiatives by delivering the right message at the right time to your customer database. Representing some of Australia’s best-known brands, our call centre agents are highly skilled and trained to promote your brand with every conversation.

Our Services Enables

Appointment Setting

Lead Generation

Lead Nurturing

Our Clients’ Results

Read our Case Studies to learn how we can support your business growth.
Our proven approach delivers exceptional results and helps our clients achieve their sales and marketing targets.

Get in Touch

Tell us a bit about what you’re looking for and we’ll be in touch right away.

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    Get in Touch

    Tell us a bit about what you’re looking for and we’ll be in touch right away.